This Privacy Statement is for Borderfree, Inc. and its affiliates (collectively "Borderfree", "we", "us" or "our"). Borderfree understands how important your privacy is to you. Rest assured that your privacy and trust are also very important to us.
This Privacy Statement details the personal information we collect about you, the means through which we collect that information, with whom we share it, how we secure that information, and how you can change your preferences regarding how we use personal information you provide to us at sites within the Borderfree checkout and borderfree.com (collectively, “Borderfree Websites”).
By using the Borderfree Websites, you are consenting to the collection, use, disclosure, storage and processing of Personal Information (as defined below) as described in this Privacy Statement.
The following topics are presented in this Privacy Statement:
You are not legally required to provide us with any Personal Information, but without it we will not be able to provide you with the full range of services or with the best user experience when using our services.
In order to provide and continually improve our products and services, we may require that you provide certain personal information, which include but are not limited to the examples listed below (“Personal Information”).
A cookie is a small file downloaded on to a device when a user accesses certain websites. When you interact with Borderfree or its partners, cookies and other similar technologies may be used for storing information, and accessing information stored on your devices, such as your computer, mobile device or other device. These cookies and other similar technologies may include first party cookies (i.e., those placed by the website being visited) and third party cookies (i.e., those placed by a website other than the one being visited), Local Shared Objects (commonly referred to as "Flash Cookies" or “HTML 5 Cookies”) and tracking pixels (including transparent or clear gifs).
Cookies can either expire at the end of a session ("Session Cookies") or be persistent and last through multiple sessions ("Persistent Cookies"). Session Cookies can be helpful for remembering items you put in your shopping cart as you browse the site, or for security reasons when you are providing financial information. Persistent Cookies are stored on your device in between sessions, which allows for your preferences or actions to be remembered and used on a website (or in some cases across different websites). Persistent Cookies may be helpful in remembering your preferences and choices when using a website or to ensure advertising messages are more relevant to you.
Cookies are useful because they allow us to recognize your device and provide you with a high level of service and relevant offers and to permit our services to work as intended. If you do not wish to have cookies be used when interacting with Borderfree or its partners, many web browsers allow you to stop accepting cookies and/or to warn you when a third party is trying to transfer a cookie to you. You can take additional steps to disable or delete similar data by modifying the "add-on" settings on your browser. However, please note that certain cookies are required for you to be able to take advantage of some of Borderfree's important functions. For example, if you do not allow our functional cookies, you may not be able to purchase items from one of our checkouts.
The Borderfree Websites may include Social Media Features, such as the Facebook “Like” button and widgets such as the “Share” button or interactive mini-programs that run on the Borderfree Websites. These Social Media Features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the feature to function properly. Social Media Features and widgets are either hosted by a third party or hosted directly on the Borderfree Websites. Your interactions with these Social Media Features are governed by the privacy statement of the company providing the Social Media Feature.
We partner with third parties to either display advertising on the Borderfree Websites or to manage advertising on other sites. Our third party partners may use technologies such as cookies to gather information about your activities on the Borderfree Websites and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads on the Borderfree Websites, you may opt-out by clicking here (or if located in the European Union click here). Please note this does not opt you out of being shown generic ads on the Borderfree Websites.
By choosing to enter into a contract with us for the purchase of goods, you provide us with a legal basis to use and retain Personal Information as needed to provide and improve services we offer you, fulfill your order, facilitate, sponsor and offer certain events and promotions and to publish your feedback and to authenticate the identity of our Users, and to allow them access to our Services. Additionally, we may use your personal information to comply with our legal obligations, resolve disputes, and prevent and detect fraud and abuse. We may also create aggregated statistical data, inferred non-personal data or anonymized or pseudonymized data (rendered non-personal), which we or our business partners may use to provide and improve our respective services.
By way of example, and not limitation, we analyze transaction data for the purpose of identifying trends, statistics and measurements that could contribute to the enhancement of Borderfree services. Such use could include identifying market sensitivities, and relative market interest in specific product categories. We may also send you satisfaction questionnaires or other surveys and send you marketing information. Another example would be if you place an order with us through one of our merchant suppliers, we (our merchant supplier or other entity on our behalf) may contact you if there is an issue with the order.
We do not sell Personal Information to others and do not share Personal Information with third parties other than as outlined in this Privacy Statement.
We take the security of your data very seriously at Borderfree. We use a variety of generally accepted standards, technologies, and processes to protect your data, including encryption at both the storage and transport level. However, please note that no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, we cannot guarantee its absolute security.
The security of your password is key to the security of your data. We recommend that you do not share, reuse, or store any of your passwords with anyone else. We may retain Personal Information for as long as needed to provide you services, comply with our legal obligations, resolve disputes, and enforce our agreements.
If you are a Borderfree customer, you will receive transactional communications about your account and the products and services to which you subscribe. In some jurisdictions, you may have to opt-in to receive any marketing, promotional or other communications from us. In the event you opt-in, we will use and share your Personal Information as described in this Privacy Statement. If you wish to opt-out of receiving marketing, promotional or other communications from Borderfree, you may do so by (i) following the instructions provided in our marketing, promotional or other communications, or (ii) indicating your preferences on the relevant account profile/preferences section, or (iii) click here to Unsubscribe and you will be removed from Borderfree promotional/marketing email lists. In the event you opt-out, we will share your preference with applicable third parties as appropriate. Kindly note that no matter what your marketing preferences are, we may contact you to confirm or fulfill any order that you place, to respond to you, or for other purposes as set forth in this Privacy Statement.
In certain cases, we may give you the option to opt-in to receive marketing, promotional or other information from one of our partners or other third party. If you chose to opt-in for that, we will provide your Personal Information to that third party. By choosing to opt-in to a third party, you acknowledge that once your Personal Information has been shared with that third party, the subsequent safeguarding and usage of your Personal Information will be governed by that third party’s privacy statement, and any request for further information with respect to their intended use and/or to change your marketing preferences with that third party shall be directed to that third party (and not to Borderfree).
Where required by law, you may as it relates to your Personal Information (i) request access, (ii) make corrections, (iii) request deletion, (iv) restrict or object to processing (including the right to direct us not to sell your personal information to third parties now or in the future), or (v) request copies. When accessing or updating your Personal Information, we may ask you to verify your identity before we can act on your request. Such additional information will be then retained by us for legal purposes (e.g., as proof of the identity of the person submitting the request, and of how each request was handled), in accordance with Section 3 above. We may redact from the data which we make available to you, any personal or confidential data related to others. Please note that we may reject requests, or limit the information we provide access to, if we determine it could risk the privacy of others or if unreasonable or repetitive, or if it would require disproportionate effort. Please note, by electing to not share certain Personal Information with us, we may be unable to provide you with all of the functionalities we offer through our Borderfree Websites. If you would like to make a request to Borderfree regarding your Personal Information, you may complete our data request form and we will respond to your request as soon as possible and as required by law.
The Borderfree Websites may include third-party advertising and links to partner websites or other third-party websites. We are not responsible for the content displayed or the practices of any such websites. We recommend that you review the privacy statement of those websites and third-parties.
Borderfree does not allow anyone under the age of 18 to take part in any of its services. If you are under the age of 18, you must stop using the Borderfree Websites and taking part in its services. If you are under 18, you may use Borderfree services only with the involvement of a parent or guardian. We do not knowingly collect personal information from children under the age of 13 without the consent of the child's parent or guardian.
We may provide you the opportunity to participate in questionnaires, panels, contests, or sweepstakes. Participation in these questionnaires, panels, contests, or sweepstakes is completely voluntary and you therefore have a choice whether or not to disclose information. We use this information to notify contest winners, award prizes, monitor website traffic, personalize the Borderfree Websites, or for other legitimate business reasons.
We may use a third-party service provider to conduct these questionnaires, panels, contests, or sweepstakes. That company is prohibited from using your personal information provided in this context for any other purpose without your express consent.
Borderfree adheres to applicable laws and regulations regarding Personal Information moving across geographical and jurisdictional borders. This includes the use of data transfer agreements and model contractual clauses, where available, between our corporate entities, our partners, our service providers and our clients where required.
Personal Information submitted by you may be transferred by us to our other offices and/or to the third parties mentioned in the section “How Does Borderfree Use and Share Your Information?”, which may be situated (and may be processed by staff operating) in places other than your home jurisdiction. The countries concerned may not have similar data protection laws to your home jurisdiction. Where we transfer Personal Information, we will take all reasonable steps to ensure that your privacy continues to be protected. By submitting Personal Information via the Borderfree Websites, you agree to the storing, processing and/or transfer of Personal Information by Borderfree.
Specifically, if you are in the European Economic Area ("EEA"), Switzerland, or the UK the data that we collect from you may be transferred to, and stored at, a location outside these jurisdictions, e.g. the USA. It may also be processed by staff operating outside the EEA who work for us (or our other corporate entities) or one of our service providers. Such staff or service providers may be engaged in, among other things, the fulfillment of your order, the processing of your payment details and the provision of support services. For such transfers we use the appropriate and updated transfer mechanism, including, where appropriate, the 2021 European Commission approved Standard Contractual Clauses and the 2022 UK International Data Transfer Agreement and/or Addendum. By submitting Personal Information, you agree to this transfer, storing or processing of Personal Information at locations outside the EEA. We will protect all Personal Information transferred outside the EEA as required by applicable law.
Borderfree participates in and has certified its compliance with the EU-U.S. and the Swiss-U.S. Privacy Shield Frameworks when they were valid. Borderfree no longer relies on the EU-U.S. nor the Swiss-U.S. Privacy Shield frameworks for international transfers of Personal Information, but remains committed to subjecting all personal data received from European Union (EU) member countries and Switzerland, respectively, to the Framework’s applicable Principles. To learn more about the Privacy Shield Frameworks, and to view our certification, please visit https://www.privacyshield.gov/.
With respect to personal data received or transferred in/to the U.S., Borderfree is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. Borderfree may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
Borderfree commits to resolve complaints about your privacy and our collection or use of your Personal Information. If you believe Borderfree processes your Personal Information, you may direct any inquiries or complaints concerning our compliance to us at the information in the “How Can I Contact Borderfree?” section below. If you have an unresolved privacy or data use concerns that we have not addressed satisfactorily, please contact JAMS, our U.S-based third party dispute resolution provider, free of charge at https://www.jamsadr.com/eu-us-privacy-shield.
We reserve the right to modify this Privacy Statement at any time, so please review it at https://www.borderfree.com/privacy/en_us frequently. If we make significantly material changes to this Privacy Statement, we will notify you by means of a notice on the Borderfree Websites. Your continued use of our Borderfree Websites indicates your consent to this Privacy Statement and any amended version of it.
If you choose to visit Borderfree and/or use any of Borderfree's services, your visits and actions, and any disputes over privacy shall be governed exclusively by this Privacy Policy and the Terms & Conditions at https://www.borderfree.com/terms/en_us, including limitations on liability and exclusive application of the laws of and jurisdiction of the state of New York.
Global-e, Borderfree’s parent company, has appointed PrivacyTeam Ltd. as our Data Protection Officer, for monitoring and advising on the group’s ongoing privacy compliance and serving as a point of contact on privacy matters for data subjects and supervisory authorities. Our DPO may be reached at [email protected]. Global-e UK acts as our UK representative and can be contacted at [email protected]. In addition, you may contact our European representative, RICKERT Rechtsanwaltsgesellschaft m.b.H. Kaiserplatz 7 – 9, 53113 Bonn, Germany. Telephone No: 0049 228 74 898 0 Email: [email protected]
If you have questions or concerns regarding this Privacy Policy, you should first contact us at:
Borderfree, Inc.
27 Waterview Dr,
Shelton, CT 06484
This Privacy Notice for California Residents supplements the information contained in Borderfree's Privacy Statement and applies solely to all visitors, users, and others who reside in the State of California ("consumers" or "you"). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this Notice.
Data Collection and Disclosure
Collection of Personal Information. Borderfree Websites collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device ("personal information"). Personal information does not include:
| Category | Examples |
|---|---|
| Identifiers | A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, government issued Ids or other similar identifiers. |
| Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) | A name, signature, address, telephone number, government issued IDs, bank account number, credit card number, debit card number. Some personal information included in this category may overlap with other categories. |
| Commercial information | Records of products or services purchased, obtained, or considered, or other purchasing histories or tendencies. |
| Internet or other similar network activity | Information on a consumer's interaction with a website, application, or advertisement. |
| Geolocation data | Physical location or movements. |
We obtain the categories of personal information listed above from the following categories of sources:
Disclosures for a Business or Commercial Purpose. In the preceding 12 months, Borderfree has disclosed the types of personal information listed above to its service providers for business purposes, except for Internet or other similar network activity.
No Sale of Personal Information. In the preceding 12 months, Borderfree has not sold any personal information.
Your Rights and Choices
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. You have the right to receive a copy of your electronic personal information in a readily-usable format.
Right to Know.
You have the right to receive information from us regarding the categories of personal information we collected, the sources from which we collect personal information, the purposes for which we collected and used personal information, the categories of any personal information we sold, if any, as well as the categories of third parties to whom such personal information was sold, and the categories of personal information that we disclosed for a business purpose in the 12 months preceding your "right to know" request.
Deletion Request Rights
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions.
We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:
Right to Non-Discrimination.
We will not discriminate against you for exercising any of your CCPA rights.
If you wish to exercise these rights, you must submit a request by emailing us at [email protected] with the subject "CCPA Request Form" and we will email you a request form for you to fill out and send it back to us. Completing the request forms allows us to work on your request most efficiently, but if you prefer to talk to someone on the phone, or you have a disability that makes it difficult to use the request forms, you may call 1-(866) 921-1861 to submit a request.
Sign Up Now and get early access a world of fashion, new arrivals, deals & more.
exclusive access to products, experiences and services tailored to you via email and online. By signing up, you're accepting our T&Cs and privacy policy.
Get the hottest trends & top deals directly to your inbox + 5% cashback on every order.
Sign Up Now and get early access a world of fashion, new arrivals, deals & more.
exclusive access to products, experiences and services tailored to you via email and online. By signing up, you're accepting our T&Cs and privacy policy.
Get the hottest trends & top deals directly to your inbox + 5% cashback on every order.
DON'T miss out a thing!
Discover Borderfree exclusive offers, be the first to know all the latest trends and discover new arrivals from top Global brands.
