FiftyOne acquires the Borderfree business unit from Canada Post Corporation

Press Release

FIFTYONE GLOBAL ECOMMERCE STRENGTHENS SERVICE TO CANADA WITH ACQUISITION OF BORDERFREE

Largest Provider of Global Ecommerce Services to U.S. Retailers will Roll Out New Canadian Logistics Program and Open Toronto Office to Support Company Growth

FiftyOne Global Ecommerce (www.fiftyone.com), the market leader in international ecommerce, announced today the acquisition of Borderfree, a business unit of Canada Post. The business deal expands FiftyOne’s expertise and resources in Canada, further fortifying its position as the largest global ecommerce provider.

FiftyOne operates a global ecommerce technology and services platform that enables U.S. retailers to transact with consumers in 106 countries and 41 currencies; more than 120 top U.S. retailers have partnered with FiftyOne to expand ecommerce internationally. Through its acquisition of Borderfree, a longstanding cross-border ecommerce services provider with deep expertise in Canada, FiftyOne will combine the technology platforms and expertise of the two market leaders to strengthen its position and global ecommerce offerings.

“We’re constantly exploring new technologies and service ideas to enable our merchants to maximize international sales, and the acquisition of Borderfree allows us to provide more insight and resources towards transactions with Canadian consumers,” said Michael DeSimone, CEO, FiftyOne.  “Borderfree is one of the pioneers in cross-border ecommerce, and we are excited to leverage its platform and resources to continue providing the best possible service for our merchants.”

FiftyOne has opened an office in Toronto, which will house the core Borderfree team joining FiftyOne, bringing their decade-plus of experience in the Canadian market to the FiftyOne community. The team will focus on building and executing a new Canadian logistics program, which will provide faster, cheaper and additional shipping options optimized to fit the needs of Canadian online shoppers.

The acquisition of Borderfree further demonstrates FiftyOne’s commitment to providing the entire retail community of merchants with the opportunity to thrive in the Canadian market and worldwide.

About FiftyOne

FiftyOne Global Ecommerce is the recognized market leader in international ecommerce, operating a technology and services platform that enables U.S. retailers to transact with consumers in 106 countries and 41 currencies worldwide. FiftyOne manages all aspects of international orders including multi-currency pricing and payment processing, landed cost calculation, customs clearance and brokerage, international fraud management, international logistics orchestration, and customer-experience parity

For more information, visit www.fiftyone.com.

Media Contact:

Emilie Johnson

SutherlandGold Group for FiftyOne

212-905-6217

ejohnson@sutherlandgold.com